A delicate folk soul invades the streets of the elegant Parisian district of Saint Germain and Gabriela Hearst makes her debut at the helm of the Chloé brand. The new creative director of the maison, of Uruguayan origins, presents the Fall / Winter 2021 collection, in an entirely green key and strongly inspired by the idea of sustainability to make fashion the supporter of a better universe.
The style is minimal, soft and functional, consistent with the need for practicality in these pandemic times. This is how the Hearst collection is presented, a tribute to the founder Gaby Aghion, whose centenary is celebrated. Organic denim, recycled cashmere, bags in natural linen and silks from organic farming cover the garments, accelerating the sustainability plan to 2025.