The most influential of the influencers of her generation, Kardashian, with her fashion choices always widely and globally discussed, is on the top step of the podium of the most copied celebrities. The “shapewear” style has been the protagonist on all the catwalks of the last two seasons, interpreted in multiple ways by different designers up to the reworking of the “bodycon” concept.
Kardashian who has made a personal trademark of the repeated use of her body has certainly influenced fashion designers to put their silhouette at the center of everything. The bodycon fashion that leads not only to wearing sexy clothes but also to unveiling one’s own shapes, pushing the boundaries of acceptable nudity, is spreading more and more among young people who seem not to pay attention to whether or not their body is suitable for a certain type of garment.
But the push Kardashian gives to fashion is to have normalized the nude fashion of black models. The narrative of body positivity by Kardashian certainly raised some skepticism, but now it has been transformed into admiration. Looks are now increasingly tight-fitting, in some cases designers have even blurred the line between exposed underwear, bodysuits, and exposed shapewear.
The nude illusion that Kardashian often promotes with SKIMS is one of the best trends today. Menswear hasn’t been immune to the shapewear craze either.